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Dish TV Adds 0.2M Subscribers In Q4-FY13; Lowest Addition In 23 Quarters

India’s largest Direct to Home television services operator, Dish TV has added 0.2 million subscribers for the quarter ending March 31, 2013, taking its total net subscribers to 10.7 million subscribers. This is the company's lowest subscriber addition in the past 23 quarters. Dish TV had last recorded similar additions in the quarter ending June 30, 2007 (Q1-2007) where it had registered (pdf) 0.18 million subscriber additions. Need To Know - Subscriber Acquisition Cost (SAC) was at Rs 1,996, down from Rs 2,201 in the previous quarter. The company attributed this decline to the price hikes. - Average Revenue Per User: The annual average revenue per user (ARPU) for DishTV stood at Rs 157, down from Rs 160 in the previous quarter. Goel attributed this increase to the price hike in the second quarter. - Subscription revenues for the quarter was at Rs 500.1 crore, up 15.3% year-on-year (YoY). - Average Churn was at 0.8% per month for the quarter, down from 1% in the previous quarter. - Dish TV added 5 new HD Channels from April 2013 and claims to offer the highest number of HD channels, offering 25 HD channels and 17 HD services on its platform. Financials Dish TV reported an operating revenue of Rs 555.4 crore for the quarter, down from Rs 557.8 crore in the previous quarter, but up 7.6% from Rs 516.44 crore in the same quarter last year. The net loss declined to Rs 43.6 crore for the quarter, down from Rs 49 crore loss in the same quarter last…

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