wordpress blog stats
Connect with us

Hi, what are you looking for?

IPL6 Will Be Livestreamed On BoxTV & Have Google Hangouts; On Rights & Ads

Both Times Internet Ltd* and Google are doing something different with the Indian Premier League (IPL) this year - TIL, which has the global internet, mobile and audio rights for the IPL has renewed its partnership with YouTube for the 2013 and 2014 seasons. YouTube will have exclusive live-streaming rights for desktop web viewing (with a five minute delay in India) and non-exclusive rights for mobile viewing through the 2013 and 2014 tournaments. This would be apart from the streaming from Times Internet Ltd, we assume, because TIL is using the IPL to popularise its online video platform BoxTV, something it had planned to do last year. BoxTV was soft-launched in September last year. Matches, except for US and Canada, will be streamed at www.boxtv.com/ipl (the page isn't live yet) and www.youtube.com/indiatimes (not youtube.com/boxtv ?). Archived matches will be available for viewing in the US. On YouTube, Google is making another push for Google Hangout, saying that users will be able to watch live matches on the YouTube channel using Google Hangout, and they're trying to entice users to Google+ using Hangouts with Cricket stars on key match dates - analysis between innings and at half time. There's also an official Cricket Club Google+ page where users need to sign up for pre-game build up shows. Given that the TRAI's limit of 12 minutes of commercials is applicable to sports events, one wonders whether this means that more advertising will be shown online. Last year, the Times Internet Limited-YouTube combine had…

Please subscribe/login to read the full story.
Written By

Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

Free Reads

News

Vaishnaw's remarks come a day after Google removed apps belonging to Matrimony.com, Info Edge (Naukri and 99 Acres), Shaadi.com, Altt, Truly Madly, Stage, Quack...

News

Paytm has started distancing itself from PPBL in light of the current negative spotlight on PPBL.

News

The move can be seen as an attempt by Paytm to distance itself from the troubled Paytm Payments Bank, which has been significantly restricted...

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

NPCI CEO Dilip Asbe recently said that what is not written in regulations is a no-go for fintech entities. But following this advice could...

News

Notably, Indus Appstore will allow app developers to use third-party billing systems for in-app billing without having to pay any commission to Indus, a...

News

The existing commission-based model, which companies like Uber and Ola have used for a long time and still stick to, has received criticism from...

News

Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...

News

Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ