NetAmbit India, a financial products distribution company, has acquired real estate portals atOnePlace.com and theBuyerPower.com for an undisclosed amount. While the financial details of the acquisition were not disclosed, NetAmbit Chairman and Managing Director Girish Batra stated that the acquisition will help improve its real estate sales and its online property solutions division by providing advice on real estate products. atOnePlace is an online real estate marketplace, while theBuyerPower is a group deal platform for real estates. Both the portals were launched by Gunjan Garg. It's not clear as to when these portals were launched, but theBuyerPower website suggests that atOnePlace has been operational for more than 5 years and the company has offices in the US and India. theBuyerPower's AngelList profile also suggests that it has investors like Ravi Narayan and Vish Narayan, although there is no information on how much capital had the company raised till now. How the acquisition helps NetAmbit Along with providing financial services, NetAmbit also provides real estate services such as real estate consulting through its subsidiary, NetAmbit Homewise. We therefore believe that it could integrate atOnePlace and theBuyerPower services with Homewise, to possibly expand its operations to the online market. In 2010, NetAmbit had also acquired a personal finance portal RupeeTalk. Rupeetalk allows comparisons on financial products online, has personal finance content, providing information on insurance, loans, credit cards, mutual funds, fixed deposits, etc. Founded in 2000, NetAmbit distributes financial products for consumers through direct marketing. It has raised Rs 110 crore in three funding rounds till now, which includes a Rs 10 crore round from Bessemer in…
