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Infibeam Launches Indent Platform For Digital Music Services; Partners Sony Music India

E-commerce company Infibeam has setup a new subsidiary called Indent, which intends to provide a cloud-based technology solution to enable companies to build and monetize digital music services. Offerings: According to a media statement, Infibeam will offer solutions to music labels, brands and OEMs to build both streaming and download-based services across the mobile and web platforms. The company also claims to offer an easy billing process and payment gateways for these music services. So it looks like the Infibeam has taken the tech platform approach rather than building a standalone music store like Flipkart's Flyte. However, there is currently not much information on how the service will work and how brands will sign up for the service to setup their own online music storefronts. That being said, Infibeam CEO Vishal Mehta stated that they do plan to launch an online…

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