The India Quarterly Media Tablet Market Review for Q2 2012 (ended August 2012) released by the CyberMedia Research states that India's Tablet market recorded sales (unit shipment) of 0.55 million units in Q2 2012 recording a QoQ increase of 59% and YoY increase of 673%.The report claims that Micromax leads the pack with an 18.4% share, followed by Samsung at second position with 13.3% and Apple at third position with 12.3% share, in terms of sales (unit shipments) during the second quarter of 2012. Other key points: Close to 90 vendors launched their tablets till Q2 2012. The average value of the tablets in Q2 2012 dropped to little above Rs 13,000 from Rs 26,000 in Q1 2012, as a majority of vendors in early 2012 launched their products in the Rs 5,000-10,000 price range. During Q2 2012, 47.4% of tablet sales were from new entrants in the market 87.5% of the tablets sold in Q2 2012 were based on Google's Android operating system 79.7% of tablets accounted for the screen screen of 7-inches. The research company predicts that devices based on other operating systems like Windows, iOS and QNX are expected to rise in future, in view of the recent announcement of the Microsoft Windows Surface Tablet, the global launch of the Apple iPad 3 and reduction in BlackBerry Playbook prices. Developments Recently, we have seen a surge in tablet launches in India. Vendors are not only launching a tablet for media consumption but are also launching devices for particular industry segments including Education, and niche…
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