Google has started an experiment called 'Google Wallet for web content' to allow publishers and content creators sell individual web content pages to their visitors. The company notes that the service is currently only an experiment to check if users will buy individual web pages if the buying process is made simpler. How does it work? Through this initiative, content creators can initially provide an article excerpt or a free sample of the content and embed a Google Wallet widget in the article to allow users buy the article in a single click. Google noted that it will however rank the content based only on the free content offered to the users. What's interesting is that the service offers a 30-minute refund period, within which users can get an instant refund if they feel that the article wasn't worth the money. That being said, the company however notes that it monitors refund claims from users to ensure that they are refunding money for only content the user didn't like and the service is not being abused to get free content. Partners: Google has partnered with Peachpit, Oxford University Press and Dorling Kindersley (DK) for this initiative. According to a leaked Google Commerce blog post first spotted by 9to5Google, DK will be selling three chapters - Knitting, Essential Managers, and Mammals initially with more chapters added in the due course, while Peachpit will be selling chapters from the books in its Visual Quickstart Guide series, which includes books on Photoshop Elements, HTML5, and Microsoft Office. Similarly, Oxford University press will be…
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