wordpress blog stats
Connect with us

Hi, what are you looking for?

Saholic Introduces Buy Online, Pickup In Store Option; Our Take

Saholic.com, Spice* Group’s online retail store which offers Mobiles, Tablets, Laptops & Accessories, has introduced ‘Buy Online, Pickup In Store’ feature, where-in customers can pick up their orders from a nearby Spice Hotspot retail outlet. Presently, the service is only available in Delhi/NCR region as a pilot, and the company intends to roll it out nationwide, in a few months. According to the company, this feature was introduced after feedback from customers, who wanted to pick up their orders from a physical location, instead of coordinating with the courier/delivery company.

How to place a ‘Pick Up’ Order: The customer needs to select the ‘pick from store’ option at the time of the check-out, and choose a store as per his convenience. The site offers 3 stores in each zone, which means that not all Spice Hotspots are offering pick-ups. When we selected our Zone, the nearest store was about 5kms away, though there are two stores in the vicinity. Users can pay for the product using a Credit Card, Debit Card, Prepay Card, Net Banking, EMI Option or can also Choose the ‘Pay At Store’ option to make the payment at the time of the pick-up. However, the customer needs to present an identity proof at the store, and collect the order himself.

The physical store experience? : Spice was not offering a cash on delivery option on Saholic, at the time of its launch. We had said that Spice had an advantage as it also runs about 850 offline stores, and that it should leverage it. Looks like Spice has found an interesting solution as customers love to research online but choose to buy products like mobile phones, offline. So it created a hybrid, wherein customers can book online and pay offline, making it a more attractive option as they don’t need to part with their credit card information and worry about the products not being delivered.

Also, through the feature, Saholic will be able to deliver a physical retail experience to customers, as a lot of customers expect the staff to set up their phones, transfer contacts from their old phones, explain key features and offer accessories like screen guards. However, Saholic’s website clearly mentions that the staff might not assist the customer in setting up the phone as they would be busy serving other customers.

We’re not sure how Spice will deal with fake orders, people not turning up to pay and collect, and users who would claim to have ordered a different product or a variant. We’re also not sure if returns would be through the same channel. This will also put more pressure on the company’s retail staff. But then, it’s better than cash on delivery – even if the order turns out to be fake, the company would not have to spend on shipping, and even if there’s an inter-store transfer, the inventory can be utilised.

*Disclosure: Spice Digital is an advertiser with MediaNama

Advertisement. Scroll to continue reading.

Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.

News

The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.

News

In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

News

By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

News

By Stella Joseph, Prakhil Mishra, and Yash Desai The Government of India circulated proposed amendments to the Consumer Protection (E-Commerce) Rules, 2020 (“E-Commerce Rules”) which...

You May Also Like

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ