Reado, an audiobooks brand, has launched its online store at www.reado.com. The audio books are available on CDs as well as in mp3 format and can be played on most handheld devices. Content Partnerships Reado has partnered with publishing houses like Penguin Books India, Hachette, Harvard Business Review Press, Roli Publications, Brilliance Audio, Gildan Media, Audible.com, Samsung and Simon & Schuster. Currently, Reado offers more than 150 classics, contemporary fiction & non-fiction titles in the audiobooks format on subjects such as Marketing, Business, Self Help, Adventure and Children. Apart from that, it also includes titles such as Kamasutra by Vatsayana, The Adventures of Sherlock Holmes (all parts) by Arthur Connan Doyle, Alice in Wonderland by Lewis Carol, The Immortals of Meluha by Amish Tripathi, Losing My Virginity and Other Dumb Ideas by Rashmi Bansal, Get Into Bed with Google by John Smith, God Save the Dork by Sidin Vadukut, Road To Riches by Nepolean Hill amongst others. With upcoming titles such as MBA @ 16 by Subroto Bagchi, Ambani & Sonsby Hamish McDonald and The Perfect World by Priya Kumar. Portal Users can sign up on the eStore with their email address and password which is a two step process. As a promotional offer, Reado is currently offering new signups with Rs 100 of free Reado Cash which can be utilized to purchase an audio book. Users can search book based on categories such as Fiction, Sports, Business, among others. Apart from that users can also search books from their authors. We tried their search bar but didn't find it intelligent enough to return "The First 90 Days" by Michael Watkin when we searched for The First Ninety Days keyword. The…
