Delhi and Boston-based Shareaholic, which makes browser extensions to for easy sharing of articles across several social networking site, has raised $3 million in Series A funding from Kepha Partners and its existing investors like General Catalyst Partners, NextView Ventures, 500Startups, Boston Seed, and angels.
This follows a $2 million funding round from General Catalyst Partners, NextView Ventures, Dave McClure of 500 Startups, Nicole Stata of Boston Seed Capital, Edward Roberts of the Massachusetts Institute of Technology (MIT) in January 2012 and an earlier seed round of $355,000. Along with this investment, the company has raised a total $5.5 million till now.
Started in 2008, Shareaholic offers browser plugins for Firefox, Safari, Chrome, Internet Explorer 8 and Opera; a bookmarklet and a plugin for the music player Songbird to enable users share articles easily across various social networks. In addition, the company also offers sharing buttons for publishers on WordPress, Tumblr, Blogger or any other website.
In May 2012, it launched Shareaholic Analytics, offering publishers analytics on the most shared content, the influencers who were sharing it and the medium through which they were sharing the content. A month later, it launched Shareaholic recommendations enabling publishers to highlight related content from their site.
Shareaholic claims to have 270 million unique monthly visitors across a global publisher network of more than 200,000 websites as of January 2012 and generated 1.5 million downloads of publisher tools as of May 2012. It currently employs 10 people across engineering, product and marketing divisions, with 2 employees from India.
Competitors: Shareaholic competes with ShareThis, which claims to have a publisher network of 1.4 million websites and Clearspring Technologies’s AddThis, which claims to have 1.3 billion users across 14 million domains. Seattle-based social commerce website Lockerz had acquired AddToAny in July 2011, to launch Lockerz Share which offers social widgets to publishers.