Homeshop18 has appointed Rashmi Berry as Chief Marketing Officer. She will be responsible for building ‘HomeShop18’ brand across TV, web and mobile.
Prior to joining Homeshop18, Berry was at The HT Media Group, where she was the Business Head for Hindustantimes.com, Livehindustan.com & HT Mobile. She was part of the team responsible for the launch of the group’s radio brand Fever 104 FM and the HT’s news portal Hindustantimes.com. At HT Media Group Prior to HT Media Group, she has served at The India Today Group & STAR TV India, and Quadra Advisory.
HomeShop18 is a retail brand that operates in a multimedia environment including Internet, TV and via mobile. It launched its e-commerce site Homeshop18.com in 2011 and the company claims that it receives over 3.6 million unique visitors as per comscore data.