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Google Q2-2012 Concall: On Motorola Mobility Acquisition, Voice Search & Mobile Advertising

Google has reported consolidated revenues of $12.21 billion for the quarter ending June 30, 2012, a 35% growth in revenues year-on-year (YoY) and 15% growth quarter-over-quarter (QoQ). Here are some notes from the Google’s Investor conference call:

On Motorola Mobility Acquisition: Google completed the acquisition of Motorola Mobility on May 22, 2012, after acquiring the company for $12.5 billion in August 2011 and had included the company’s results from the acquisition date through June 2012, rather the entire quarter. During this period, Motorola generated revenues of $1.25 billion or 10% of total revenues.

Patrick Pichette, Google’s Senior Vice President and Chief Financial Officer, stated that Motorola Mobility’s new CEO Dennis Woodside and the entire management team is currently in the process of evaluating all businesses of Motorola Mobility and people could expect some changes at the organization in the future. However, he noted that their management team has been there only for a few weeks now, so its too early to make any announcements on the changes they plan to bring to the company.

On Voice Search: Susan Wojcicki, Google’s Senior Vice President for Advertising stated that Google has been investing on voice search capabilities for several years and they believe that they have a good technology in place now. Android 4.1 ‘Jelly Bean’, the next major release of Google’s mobile operating system Android, features an improved voice search which understands natural language queries and delivers answers in addition to a list of search results.

On Mobile Search: Susan Wojcicki stated that mobile search queries have been mostly incremental, rather than being cannibalistic to desktop search queries. For instance, the company observes an increase in mobile searches during the weekends while it sees an increase in desktop searches in weekdays.

On Mobile Advertising: Nikesh Arora, Google’s Senior Vice President and Chief Business Officer, claimed that they are seeing phenomenal growth in the mobile queries across various form factors like mobile phones and tablets, and are registering healthy rates across all geographic regions, although he didn’t reveal any specific information. Arora stated that mobile platform is currently where search was in 1999, with advertisers developing native ad models and generating great ROI (Return of Investment) from them. He claimed that Admob currently serves one million mobile advertisers who are running ads across 300,000 mobile apps with a reach of 350 million mobile devices.

Content Strategy: Arora stated that Google is making good progress in the content space and is currently working with the music industry and Hollywood movie studios to add lots of content to Google Play. He added that it is slowly becoming a standard for companies to offer content to its customers, although he didn’t reveal any information on when Google plans to extend this digital content to other countries like India.

On Special Projects Like Project Glass: Susan Wojcicki stated that these projects continue to be very small in terms of resources and headcount, in the company, but they think these projects have amazing capabilities and have the potential to be big projects in the forthcoming future.

Related:

Google Q2 2012: 35% Revenue Growth YoY; $12.2 Billion Revenue
– The Lowdown: What Google Announced At I/O 2012
– The Lowdown: Google I/O 2012 Day 2 – 310M Chrome Users, 425M Gmail Users & More

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