Getit Infoservices, the Delhi based classifieds business, has inked a 5 year deal with Aidem Ventures through which Aidem will handle the corporate ad sales for the company and act as the corporate advertising sales representative for Getit.
According to the deal, Aidem will be responsible for marketing Getit’s product suite which includes its local search engine Getit.in, its classifieds website Free Ads, its B2B platform Tradeget, its deals service HotDeals, its shopping mall discovery service Getit Malls and all its micro communities spread across various verticals like automotive, weddings, young-moms, gadgets, travel, fashion, and food among others, to large corporate clients, brands and agencies.
Getit however added that it will continue to sell its product suite directly to its Small and Medium Enterprises (SME) clients through its in-house sales force. It claimed to have 85,000 paying SME advertisers in more than 70 cities in India.
Getit claims to have more than 3 million business listings on its portal with more than 4 million visitors and 17 million page views every month. The company also claimed that its local search apps available across various mobile platforms including iPhone, Blackberry, Android, Java and Symbian platforms have reached a cumulative one million downloads.
Besides this, Getit currently powers the local search and classified sections of several media and telecom companies including NDTV.com, Indiatoday.in, Dainik Bhaskar, Aircel, Loop Mobile, and RadioOne (Chennai). It had also partnered with an Israel based website building solution provider WebsPlanet in April 2012, to offer website building tools and solutions for small businesses.
Aidem Ventures, on the other hand, had recently inked a deal with Venturenet Partners, a company that offers in-store digital radio for businesses, under the Spot Radio brand, and consumer internet radio services under the Radiowalla brand, to manage the service sales and ad sales for both the radio properties. Previously known as NDTV Media, Aidem had also been looking after sales for Jaya TV Network, The Economist, eBUS, Live India, The Economist, Al Jazeera and Sahara One among others and previously looked after Microsoft properties like Microsoft Advertising, MSN, MSN Video, MSN Mobile in the Delhi-NCR, Mumbai, and Bangalore regions.
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