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TRAI Exempts JaxtrSMS, Latlong & Hike From 200 SMS/Day Limit

The Telecom Regulatory Authority of India (TRAI) has issued a second amendment related to the exemption from the limit of two hundred SMS per SIM per day for non-commercial communications services category, adding new sevices Jaxtr SMS, Hike, and Latlong, to the list that already includes social networking and messaging services such as Facebook, Twitter, Orkut, LinkedIn, GooglePlus, SMS GupShup, Talk.to, Ibibo, Nokia Life Tools, txtweb, Fropper, for sending SMS to its members related to their account activity based on their verifiable option. JaxtrSMS is the revamped version of Jaxtr, an Internet Telephony startup which was acquired by Sabeer Bhatia’s SabSe Technologies in June 2009. JaxtrSMS allows users to send national and international text messages for free, and we had heard that it was facing hiccups following the TRAI regulations. Latlong is ONZE Technologies' location based service which offers landmark based driving directions in Bangalore and Chennai on SMS via the 9008890088 long-code. Hike…

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