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Global Top Level Domains That Indian Firms Are Eyeing: Directi, Bharti, Reliance, Infibeam & More

International Corporation for Assigned Names and Numbers (ICANN) has released the list of 1,930 applications it received for general top level domains (gTLD). Twenty one Indian companies including State Bank of India, Tata motors, Reliance Industries limited, among others have applied for the gTLDs. Directi, an internet products company, has applied for 31 gTLD string in the ICANN process investing $30 million (~Rs. 170 crore) for the same.

Applications from India

Companies had to shell out application fee of $185,000 (~Rs 1.03 crore) to take part in the application process. Apart from that, they also incur a minimum $25,000 (Rs. 13.9 lakh) annual renewal charge to keep their suffix once it has been granted. Several Indian companies that applied for the gTLDs include:

  • .dabur by Dabur India Limited
  • .hdfc by Housing Development Finance Corporation Limited
  • .hdfcbank by HDFC Bank Limited
  • .airtel by Bharti Airtel Limited
  • .bharti by  Bharti Enterprises (Holding) Private Limited
  • .idn by Nameshop
  • .indians by  Reliance Industries Limited
  • .infosys by Infosys Limited
  • .infy by Infosys Limited
  • .lupin by Lupin Limited
  • .ooo by Infibeam corporation limited
  • .reliance by Reliance Industries Limited
  • .ril by Reliance Industries Limited
  • .sbi by State Bank of India
  • .shriram by Shriram Capital Ltd.
  • .star by Star India Private Limited
  • .statebank by State bank of India
  • .tata by Tata sons limited
  • .tatamotors by Tata Motors Ltd
  • .tvs by  T V Sundaram Iyengar & Sons limited
  •  .web, .shop, .bank, .law, .music, .news, .blog, .movie, .baby, .store, .doctor, .hotel, .play, .home .site, .website, .click, .online, .one, .ping, .space, .world, .press, .chat, .city, .deals, .insurance .loans, .app, .host, and .hosting by Directi’s new entity radixregistry. It’s interesting to note that Directi applied for 30 of the above suffixes from UAE, however, it applied for .ping domain from India.


Firms that have applied for the gTLDs will have to wait until 2013 as ICANN will take time to evaluate the applications. Apart from that, there are certain suffixes that have been applied by multiple companies. For instance,  .cloud has been applied by 7 different firms including Amazon and .app has been applied by 13 interested firms. ICANN has posted the list of all 1,930 applications on their website. People or companies with objection to any applications will have seven months to file a formal objection with ICANN. ICANN will announce the final allocation in January 2013.

Presently, there are 22 gTLDs available including .com, .org, .biz among others and 280 country code TLDs (.in for India). Last year in November, 87 companies signed a petition to oppose the rollout of ICANN’s top-level domain expansion program citing that it might cause harm to brand owners and will result in excessive cost. It’s interesting that although Samsung signed the petition, it has applied for two gTLDs (.samsung and .삼성).

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