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Google TV Adds Raaga & Yupp TV For Indian Content

Google's internet TV platform, Google TV, has added new services including Raaga and Yupp TV, which feature Indian content, targeting the South Asian population living in the US. It's interesting that Google has decided to specifically target the expat segment, since Indian TV packages on cable networks and Satellite TV are expensive, and Indian music content, limited, owing to geographical restrictions of music rights.  While Raaga offers a music streaming service focused on Indian music, claiming to feature more than 200 music labels from the region in almost 20 languages, including Bollywood content, as well as music in regional languages such as Tamil, Telugu, Malayalam, Kannada, Punjabi and more, the YuppTV App offers access to 60 Live TV and video on demand channels across multiple Indian languages including Hindi, Malayalam, Kannada, Tamil, Bengali and others via the internet. YuppTV offers various channels across…

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