AdoTube, an in-stream video advertising technology company owned by Exponential Interactive, announced the opening of five new offices in London, Toronto, Mumbai, Singapore, and Dubai. According to the company, it now covers North America, Europe, Asia-Pacific, the Middle East and Africa regions. The company also announced the launch of its new website with a new layout and logo. Vijay Kundari, Director of Sales, and Pooja Gupta, Senior Business Manager, will cover the Asia-Pacific operations from AdoTube’s Mumbai and Singapore offices. Kundari joins AdoTube from Web18, and Gupta previously worked with Tribal Fusion. Product Offerings AdoTube owns VidLogic, a video campaign management platform for executing in-video ads in addition to providing optimization, ad- metrics, campaign management and brand studies. Apart from regular pre-roll ads, AdoTube offers a Polite pre- roll which allows the users to view the ads later when a reminder appears within the video. Other ad formats include Ad Selector, inside-out roll, branded overlay, in-stream skin and Sniper. It also offers AdoTube Insights, an analytics platform for ad campaigns. The company has struck video partnerships with Kaltura, FlowPlayer, Hiro and LongTail among others while it has partnered Adap.TV, FreeWheel and LiveRail for its ad management platform. It competes with companies like Jivox and Vdopia. Last year, Jivox had opened its interactive video platform for licensing, allowing digital content publishers and owners in the Asia Pacific region to make use of Jivox’s video advertising platform to monetize their video content. Ad: Our advertising coverage is brought to you by Indiatimes
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
News
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
Advert
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
News
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...
News
Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...