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NAVTEQ Launches Real Time Traffic Service In Delhi & Mumbai

NAVTEQ, the Nokia owned maps and location service company, has launched its real-time traffic information service, NAVTEQ Traffic Pro in the Indian cities of Delhi and Mumbai. Through the service, NAVTEQ intends to deliver real-time traffic information to more than 26 million users in the two cities. According to the company, the service will deliver detailed information about traffic speeds on motorways, main and secondary roads, to enable more accurate estimated arrival times, while using an in-car navigation system. NAVTEQ maps are available via in-car navigation systems, personal navigation devices, mobile phones, tablets and web sites.

The company claims to aggregate and analyze traffic data from a vast number of sources, including commercial and consumer probe data, its fixed proprietary sensor network, event-based data collected from government sources, and historical traffic records.

According to a company statement, the latest commercially released version of the NAVTEQ map of India is available for more than 2,200 cities throughout India, covers 6.47 million POIs (Points of Interest) across 1.19 million km of the national road network.

Traffic Updates Not Working On Free Online Maps

We tried NAVTEQ’s updated map on its home page and on the online version of Nokia maps but were not able to track traffic information. Although both display a colour coded scale to measure traffic, but perhaps the feature has not yet been implemented or is not available on free maps.

MapmyIndia, one of NAVTEQ’s competitor, also offers a real time traffic update service online for Mumbai and Delhi. However, it is only available online and has not been integrated with maps, at the time of writing this post. Besides being available on in-car navigation systems, both MapmyIndia and NAVTEQ maps are integrated with navigation apps through providers such as Sygic and Nav4D for iOS and Android devices, and cost around $49.99. Nokia also offers free navigation on its Symbian and Windows Phone powered phones through Nokia Maps.

Integrating traffic data in navigation would definitely help in predicting the time of commute more accurately. However, it would be a challenge to collect data in cities like Delhi, where anything from an accident to a faulty traffic signals could change traffic conditions dramatically.

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