Blyk Co-Founder Antti Öhrling has resigned today from the six-year old mobile messaging company. Announcing it on his personal blog, Antti Öhrling said that his time in the company has been successful and exciting and he intends to explore the combination of social media and mobile services to create new markets for media, brands, operators, service providers and e-business in the future. Setup by Antti Öhrling and Pekka Ala-Pietilä in late 2005, Blyk is a Finland based mobile messaging company which specifically targets the youth with opt-in messaging services and content. It has offices in London, Helsinki, Amsterdam, Singapore and had setup its Indian office in Gurgaon, India in June 2010 with Antti Öhrling as the Chairman and Ilkka Teppo as the head of operations. The company had joined hands with telecom operator Aircel to launch its opt-in mobile messaging services in November 2010, after teaming up with Orange in the UK and Vodafone in Netherlands. On completion of its first year of its operations which happened a fortnight back, the company had claimed that it had expanded its subscriber base to over 1.68 million opt-in members with 3500 – 4000 new members daily and 25% response rate. The company currently offers interactive text & multimedia messaging as an advertising format for brands where members receive relevant and interesting content such as updates, promotions, trivia and opinion polls based on customization and user preferences. The company claimed to have carried out campaigns for 40 brands across different industries till date. Aircel as the only partner? As said earlier, Blyk has teamed up with only Aircel…
- RBI increases UPI and recurring transaction limits for certain categories December 8, 2023
- The Quantum Hub discusses concerns on age verification and children’s data processing under India’s data protection law December 8, 2023
- India’s central bank to set up cloud facility for financial sector December 8, 2023
- Navigating the Complexities of Open Source AI: Insights from Carnegie India Summit December 8, 2023
- Supreme Court Dismisses Plea by Foundation for Media Professionals on Internet Shutdowns December 8, 2023
MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.
Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...
Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...
RBI Deputy Governor Rabi Shankar called for self-regulation in the fintech sector, but here's why we disagree with his stance.
Straw man fallacy: IT Ministers’ defence of government exemptions in data protection law misses the point
Both the IT Minister and the IT Minister of State have chosen to avoid the actual concerns raised, and have instead defended against lesser...
The Central Board of Film Certification found power outside the Cinematograph Act and came to be known as the Censor Board. Are OTT self-regulating...
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
Twitter takes down tweets from MP, MLA, editor criticising handling of pandemic upon government request
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...