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Flipkart Adds Online Wallet To Ease Payment Woes

It seems like the E-commerce major Flipkart has added a new 'Wallet' feature to enable customers store money in their Flipkart account and redeem it on future purchases. Flipkart Wallet works on a prepaid credit system: you can top up your wallet with any desirable amount up to Rs 10,000 by using any one of its regular payment modes like credit card, debit card, and net-banking. This amount will then be reflected as prepaid credit on your account and can be used as a payment mode for all forthcoming purchases on the portal. Expectedly, this amount will be deducted from the balance in your account's wallet. You can keep track of your Wallet balance by either heading over to your Flipkart account or viewing the wallet balance at the top. However, if you run out of balance on your wallet before making a purchase, Flipkart allows you to make a partial payment using your Wallet and pay the remaining amount using other payment modes like credit card, debit card, and net-banking. Flipkart does point out that cash-on-delivery payment mode cannot be combined with a Wallet payment. We assume that this is Flipkart's way of bypassing payment gateway problems and also facilitate frequent shoppers. As said earlier, there are other players in the country like MobiKwik and PayTM* which offer online wallet services called 'MobiKwik Balance' and 'Paytm Cash' respectively, indicating the impact of unreliable payment gateways on online transactions in India. While MobiKwik Balance  allows customers to add money into their account to allow multiple…

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