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Augere To Launch 4G Services In India As ZOOSH In Q2-2012

Little known Augere Wireless, which won 20Mhz of spectrum in the state of Madhya Pradesh in  India’s Broadband Wireless Auction last year, plans to begin rolling out LTE services under its under its ZOOSH brand, across 14 cities in Madhya Pradesh and Chhattisgarh next year. Augere recently received an approval from India’s Foreign Investment Promotion Board (FIPB) for Foreign Direct Investment worth Rs 54 crore, and has announced a partnership with Ericsson for its 4G/TD- long term evolution (TD-LTE). Augere paid Rs 124.66 crore for spectrum in that one circle in the BWA auction.

The initial roll out is likely to take place by second quarter of 2012 while the company is expecting a complete roll out by 2013. Under this three year deal, Ericsson will be providing managed services and network operations including planning, designing, building, operating, maintaining and provide spare-parts management for the 4G network for Augere. The terms of the deal also include supply, installation and commissioning of the network.

The Wall Street Journal adds that Augere also plans to invest $60 million over a period of three to five years, and that Moser Baer group founder Deepak Puri’s family owns a 26% stake in the company. Augere had previously launched its wireless network in Pakistan in July 2009 followed by Bangladesh in October 2009 under the brand name of Quebee. The company recently tied up with Huawei for network expansion in Bangladesh. It also intends to introduce its services in Rwanda, Tanzania and Uganda.

Apart from Augere, we’ve only heard of Reliance Industries’ 4G plans. What about Aircel, Airtel and Tikona? And what of Qualcomm’s license cancellation?

How 4G Is Likely To Be Rolled Out In India, & Break Even – Kunal Bajaj, Analysys Mason

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