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Part 2: CAG’s CommonWealth Games Report On New Media Rights, Internet Access, Computer Purchases

The Comptroller and Auditor General (CAG), in its report on the Commonwealth Games, has also pointed out issues with the way the delivery of Internet services was managed at the event, including issues with provisioning of WiFi services, lack of information on what happened data cards, and interestingly, that the leasing of laptops/computers was such that it amounted to 95% of the cost of buying them. It also points out a significant loss of opportunity when it came to new media rights, and gave details of the agreements with some of the businesses, including Smile of India, Times Internet Ltd, the KPMG-Smile consortium, among others. Notes from the CAG report (download part 1, part 2, annexures): Big Screen and New Media Rights: the CAG says that the Commonwealth Games Organising Committee (OC) failed to explot the market for commercial rights for Big Screens, as well as new media rights. It assigned big screen rights only for non-commercial purposes to Prasar Bharati in September 2010, "purportedly as it was separately exploring the possibility of exploiting the commercial big screen rights with a chain of theatres." Only on 4th October 2010 did it permit Digital Signage Networks Limited (in response to its offer) to show information and pictures of the Games at 1000 locations in 22 cities, with a 50 per cent share of advertising revenue. However, no contract was signed, and "the agency informed OC that it could not generate any revenue." The CAG also said that the OC failed to…

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Written By

Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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