Vuclip, a mobile video search and delivery startup has raised $8 million in its Series C round of funding, from New Enterprise Associates (NEA) and Jafco Ventures. The two entities had previously invested $6 million in Vuclip's last round of funding, in September 2009. What Is the Funding For? There's no indication in the note, of the monetization of VuClip - it has monetized by serving advertising, and once had a deal with mKhoj (now Inmobi). There's little or no mention of what exactly VuClip will use this money for - it says that it will expand video analytics for advertisers and content owners, but just serving a large number of videos across devices must be expensive. I'd be surprised if advertising can adequately cover its content repurposing and delivery costs (more on repurposing below), particularly since VuClip claims to have…
