(By Bhavya Arora & Nikhil Pahwa) Online commerce company Infibeam has launched buildabazaar.com, allowing online businesses to create their own e-commerce store. In the past, online commerce portals have tied up with large publishers, and had to pay them a fee - something on the lines of a traffic / user acquisition fee - for selling. What Infibeam has done is, created a standard format for sales. We've said before that there's a need for a plug-and-play payment gateway service, and Infibeam appears to have gone beyond that, and allowed creation of customized storefronts. Here's what you need to know about the service: - Low entry costs: the basic model is available for free for the first 6 months, and for around Rs 500 a month after that, for which you get an online space complete with a payment gateway.…
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