Sling Media has launched popular TV streaming device Slingbox in the Indian market. The variants that will be available include Slingbox 120 (standard definition, at Rs. 7999) and Slingbox PRO-HD (supports High Definition content, at Rs 14, 999). It will be available at electronic retail chains Croma and Reliance Digital to begin with, and via e-commerce sites Flipkart starting May 2011. Slingbox is a 'video place-shifting' device, allowing users to hook-up a TV source like an analog coaxial cable or a Cable or Satellite set top box and stream TV content via the Internet to a computer or other portable devices including iPads and smart phones. It also lets users change channels or access volume controls by acting as a virtual universal remote via Infrared Blaster. To prevent piracy, the TV stream can be viewed only on one device at a time. While the Slingbox 120 isn't available in the US, the Slingbox PRO-HD is available in the US market at $299.99, roughly Rs 13,277 as per the prevailing conversion rate. This means that the device is 12.96% (Rs. 1722) more expensive than the US version. In addition to the box, the company has also launched SlingLink, a device that facilitates video on home Internet network connections. The SlingLink networking device is available at Rs 4,999. All devices will be available in Bangalore, Mumbai, Delhi and Hyderabad in the initial phase of the launch, according to the company. SlingPlayer App Slingbox also has SlingPlayer, an application that brings the TV stream to…
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