Interesting to see more Indian comics go digital: Indian War Comics has released their comic series in the ebook format, for the iPad. Priced at $1.99, the books available include “Braveheart of Mumbai – 26/11”, based on Major Sandeep Unnikrishnan, a Major in the Indian Army and a part of the NSG; “The True Maratha”, based on the story of Col. N. J Nair, and “Yeh Dil Maange More” based on Kargil war hero Capt. Vikram Batra, the comic that the Indian War Comics series began with, in 2008; JiniLabs, a company backed by TechJini Solutions, has an exclusive tie-up with Indian War Comics for these ebooks, and has made them available on the JiniBooks ebook reader in the iPad.
Another comic, “Frozen Fury”, based on Capt. Bana Singh, is being released on the ebook platform first, after which it will go to print. Revenue earned from the sales of Braveheart of Mumbai 26/11 will be donated by JiniLabs to the NSG welfare fund.
Our take: Good to see more digital comics make it to mobile devices. However, we’d like to see something more like a comic-book marketplace, an aggregator of sorts, offering consumers multiple options. In that context, we don’t quite like the idea of e-book readers getting exclusive license to content, because exclusivity can end up increasing fragmentation.
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