Update: Handygo has inked a similar deal with Reliance Communications. Details at The Economic Times. Earlier (March 14th, 2011): Idea Cellular has tied up with VAS co Handygo to launch rural information services priced at Re. 1 per minute; the Behtar Zindagi (translates as 'Better Life) services include live information on weather, livestock, mandi prices, fishery advisory, finance and health schemes, and cover the states of Maharashtra, Goa, Gujarat, UP West and Andhra Pradesh. For the content, Handygo has partnered with organizations such as Care India, Aviva Life Insurance, Indian Metrological Department, INCOIS, Hariyali Kisan Bazaar, Network for Fish Quality Management and Sustainable Fishing, Transparency International India, Sonalika, EKO India Financial Services, among others, according to a company statement. The voice based product is available in multiple regional languages, apart from Hindi and English, and there's subscription fee ranging from Rs. 2 for 1 day to Rs. 30 for 30 days. Note that IMI Mobile* also has a competing voice based rural information service called Cell Shakti. A few things to note: - This is a voice based service, and hence can reach out to a larger number of people than just text. - There's no mention of embedding the service on the SIM Toolkit, the way Nokia Life Tools is embedded for Tata Docomo. It may be voice based, but usage will always be much easier through a menu. An icon based approach will work best. - The choice of circles is interesting: According to MediaNama Charts data, Maharshtra, UP…
- Interoperable Payment System For Net Banking To Be Launched This Year: RBI March 5, 2024
- What remains unclear about Indian Government’s advisory on AI models March 5, 2024
- Europe fines Apple €1.8 billion in Spotify antitrust probe, orders it to remove anti-steering provisions March 5, 2024
- Communication Ministry launches Digital Intelligence Platform for collaborative action against cybercrime March 5, 2024
- Meta’s GAC Orders in India More Than Double in January 2024: Transparency Reports March 5, 2024
This should facilitate quicker settlement of funds for merchants and also boost user confidence in digital payments, RBI Governor said.
While Chandrasekhar said the advisory doesn't include startups, the advisory itself does not make any such classification based on platform sizes.
Europe fines Apple €1.8 billion in Spotify antitrust probe, orders it to remove anti-steering provisions
The case dates back to 2019 when Spotify filed a complaint against Apple's anti-steering rules which prevented apps like Spotify from informing their users...
MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.
Views: Response to NPCI CEO’s comments that what is not written in regulations is a no-go for fintech entities
NPCI CEO Dilip Asbe recently said that what is not written in regulations is a no-go for fintech entities. But following this advice could...
Notably, Indus Appstore will allow app developers to use third-party billing systems for in-app billing without having to pay any commission to Indus, a...
The existing commission-based model, which companies like Uber and Ola have used for a long time and still stick to, has received criticism from...
Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...
Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
Twitter takes down tweets from MP, MLA, editor criticising handling of pandemic upon government request
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...