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Indiagames, Spice Labs, Playbuff Cross 1M Ovi Downloads; Ovi Stats; Nokia Music Claims

In an update on the performance of Ovi, Nokia has laid claim to being “the largest single source of digital downloaded music revenue in Brazil, Mexico, India, Finland and South Africa.” That’s a pretty bold claim, but then how many sources of downloaded music revenue are there anyway? This needs to be put into context – CRBT, which is probably larger than digital downloads as a category in India, isn’t downloaded. Airtel had earlier laid claim to being the largest music company in India, but this is just positioning.

(Also read: Airtel Claims To Be India’s Largest Music Company; We Do The Math )

Other stats from Ovi:
– Ovi Store downloads are at 2.3 million per day
– 70 developers have crossed 1 million download mark each (including the three mentioned below)
– Ovi Mail and Ovi Chat have surpassed 17 million accounts
– Nokia Messaging currently delivers push email and instant messaging to an active user base of 4 million people
– Ovi Life Tools and its agricultural, educational and entertainment services for entry markets has attracted more than 4.7 million subscribers in China, India and Indonesia.

Nokia plans to offer to developers, free Java and Symbian signing, in-app purchase and beta in-app advertising programs, improved revenue share and advanced developer analytics, and offer users an updated Ovi store experience on the N8.

Indiagames, Spice Labs And PlayBuff Shine

Three Indian companies – UTV owned Indiagames, BK Modi’s Spice Labs and little known Arch Mobile Solutions (Playbuff) from Chandigarh have crossed 1 million downloads on Nokia’s Ovi store, according to a list of 70 global publishers from Nokia. These are three of the 10 developers from the AsiaPac region to have crossed the 1 million downloads mark. According to their Ovi Store pages:

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– Indiagames has around 43 titles published at the Ovi store (published as IG Fun), including Cricket apps like Cricket T20 Fever (free), Cricket League, IG Cricket Championship, Eng vs Aus Test Cricket Lite, Cricket T20 Champ Lite. Cricket T20 Champ. There’s also Office Challenge, Wake Up Sid

Playbuff has 2 titles – Nuke Defender and Train Defender, the former launched as recently as September 13th; Train Defender game appears to have done rather well for itself, crossing 1 million downloads.

Spice Labs now has 19 apps, including Trill, which we had reviewed here (and I’m using daily… and still waiting for that update), Hollywood Tweets and Orkut Mobile. Quite a few of the apps appear to be casual games. A new app from the Spice Labs stable which I’m going to try out next – News On The Go

The exact number of downloads for each of these publishers is not known, but it appears quite a few apps are doing well. According to Nokia, HeroCraft, a publisher of content that includes the game Farm Frenzy, has received more than 10 million downloads, and Offscreen, a developer of a touchscreen apps, has more than 45 million downloads.

– Related (Applications):
Indians Can Now Buy Paid Android Apps, Though Indian Developers Still Can’t Sell
– Mig33 Introduces Rev Share Plans For VAS, Handset Co’s In India; Partners Olive
– Nokia Integrates Ovi Store Billing With 91 Telcos; 60% Developer Rev Share, But Is it?
– Qualcomm Launches Incubation Lab; Apps: Neer, Qilroy, Tapioca, Vive
– What Spice Labs’ Twitter App Trill Can Do; Bollywood Tweets

Written By

Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.



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