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June 2010: 35 New Handset Co’s Get 33.2% Indian Marketshare In Q2 2010; 38.5% Multi-SIM

Fragmentation continues in India's crowded mobile handsets market: new handset vendors now number 35, acccording to a report by IDC India, and accounted for 33.2% of shipments to the Indian market in the second quarter of 2010, even though Nokia retained the number 1 spot in India, with a marketshare of 36.3% of units shipped. Samsung was number two, and surprisingly, Chinese brand G'Five emerged as the number three player in India. At the end of 2009, IDC had said that there were 28 new handset vendors in the market, accounting for 12.3% of shipments to India (17.5% in October-December 2009). In 2009, Nokia had accounted for 54.1% of units sold in India. That is now history, though Nokia is trying to make a fight of it with its C Series of handsets. Their excessive time to market might be…

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Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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