wordpress blog stats
Connect with us

Hi, what are you looking for?

Jivox Raises $4 Million From Opus Capital, Helion Ventures

Online video advertising network Jivox has raised $4 million in funding from Opus Capital and Helion Venture Partners, in a follow on investment reports VCCircle; the total amount of funding raised by the company is now around $15 million in two rounds, with seed investments by two promoters included. Sources from two companies who had been pitched to by Jivox last year, at the height of the lull in the online advertising market, had informed MediaNama that it was looking to sell a majority stake in its Indian operations, at up to 60 percent; eventually that plan was scrapped, but the company did need funds. Jivox India MD Naren Nachiappan told VCCircle that the company has plans to raise money again - as much as $15 million in 2011, to expand to other geographies, including Europe. According to its website, Jivox represents publishers including ZeeNews.com, OneIndia.in, TimesofIndia, ThinkDigit, BIGAdda, Hindusantimes.com, LiveMint.com, Metacafe, Indian Express, MSN, Sify, Moneycontrol.com. The online video advertising market in India is still in a nascent stage, and apart from YouTube, which gave it a significant boost by broadcasting the Indian Premiier League online online, bringing on board advertisers like HSBC, Coca Cola, Samsung and Airtel, also includes competitors like Nexus India Capital funded VDOPIA. Komli Media, which recently acquired sales representation company PostClick too serves video advertising in India. If anyone from Jivox is reading this, we'd love to know more about how they've arrived at an estimate of $30 million for online video advertising in…

Please subscribe/login to read the full story.
Written By

Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

Studying the 'community' supporting the late Sushant Singh Rajput (SSR) shows how Twitter was gamed through organized engagement

News

Do we have an enabling system for the National Data Governance Framework Policy (NDGFP) aiming to create a repository of non-personal data?

News

A viewpoint on why the regulation of cryptocurrencies and crypto exchnages under 2019's E-Commerce Rules puts it in a 'grey area'

News

India's IT Rules mandate a GAC to address user 'grievances' , but is re-instatement of content removed by a platform a power it should...

News

There is a need for reconceptualizing personal, non-personal data and the concept of privacy itself for regulators to effectively protect data

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ