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NDTV & Raj Nayak Ink New Deal For AIDEM Ventures; Financials; MSN?

Update: A Microsoft representative had declined to comment on the developments. Earlier today: A fresh agreement is being signed between NDTV Ltd and NDTV Media Ltd, a company headed by advertising and marketing veteran Raj Nayak. Nayak and his team will set up a new venture called AIDEM Ventures. Mint had reported Nayak's potential exit yesterday, and we've heard rumors of the same for a while now. Set up in November 2002, NDTV Media is the sales house in India for media companies including, according to its website, NDTV, Sahara One, Filmy, UFO Digital Cinema, Firangi, among others. On the digital front, they are responsible for sales in India for Facebook, Microsoft Advertising, MSN, MSN Video, MSN Mobile, as well as Bollywood Hungama, EquityMaster.com, among others, though not for NDTV Convergence. All sales on MSN were routed through NDTV Media; we're not sure of how the NDTV Media-MSN deal is going to play out, and whether a new deal will also be inked between AIDEM and MSN. At the time of filing this report, we're yet to receive a response to text messages and calls to Nayak, as well as Neville Taraporewala, Director, India Advertiser & Publisher Solutions Group, Microsoft. As of 31st March 2009, NDTV Ltd held 74 percent stake in NDTV Media, and on January 31st 2004, NDTV Media Limited had allotted 150,000 equity shares of Rs. 10 each to the Nayak as 'Sweat Equity'. In 2005, the company had also constituted an Employee Stock Option Plan. In a statement, NDTV…

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Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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