Update:
BBC To Launch Two Apps For News And Sports Content

BBC is set to launch two applications for news and sport that will make it easier for smartphone users in the UK to access BBC content on their handsets. The first app will be launched in April and the sports app will be launched before June. An app for the broadcasters catch-up TV service, iPlayer is also being considered. The apps will be first developed for iPhone followed BlackBerry and Android-based handsets and other smartphone OS.

Telstra On Mobile Applications

Dr Hugh Bradlow, CTO, Telstra has said that customer demand would force the company to support numerous app stores and handset operating systems regardless of the various industry initiatives to reduce fragmentation. He further added that there will be at least 6 to 10 different operating systems in the coming years. The problem he identifies is forcing the application developer community into testing their software on up to 1000 different handsets to ensure compatibility. Telstra, Bradlow claims  will position itself as a shopping center where users will select apps which are compatible with their handsets. Telstra is not believed to have signed up to the Wholesale Applications Community so far.

Omnifone Launches MusicStation For AndroidDigital music service provider, Omnifone has announced the launch of its cloud based digital music service MusicStation for the Android platform. It is first being demonstrated on Google Nexus One and HTC handsets at the Mobile World Conference 2010. Android based handsets users will get access to over 6.5 million tracks with various add on features such as intelligent progressive download support, music search & discovery features, social network features, music recommendations, artist biographies, news and charts, and integration with the native media player and third party apps.

Application developers and android vendors can use the MusicStation API suite, called MusicStation Application Resident Services (MARS), to develop their own co-branded or fully partner branded music service on Android. MARS is currently available for Android, Java Mobile, Windows and Web and will soon be available for iPhone, Windows Mobile and Linux as well. (release).

FeedHenry Announces Hosted Development Environment

FeedHenry, a spin-off from the Ireland based Telecommunications Software & Systems Groupannounced its hosted development environment that allows users to build and run the same application across iPhone, Android, Symbian, Blackberry smartphones and Facebook and MySpace.

The solution is built on a cloud based hosting environment. The company has partnered AskMoby to launch interactive weather application for iPhone, iPad, Vodafone 360 and also as a social web application.

Gesture Tek Demonstrates Gesture Recognition Software Eyemo And Momo

Gesture Tek will be demonstrating its new gesture recognition software with face and hand tracking for Android and Symbian at the event. The software lets these platforms integrate   motion and object tracking into gesture controlled mobile games and applications.

Momo and Eyemo are the two softwares that the company has developed. Momo software development kit defines interfaces for two trackers, motion tracker recognizes motion and mosaic tracker follows faces, hands and other objects in the camera’s field of view.

Eyemo allows gesture driven interaction on cellular phones or mobile internet devices. Using the camera on the mobile device Eyemo  recognizes and measures movement like shakes, rocks or rolls. Both Eyemo and Momo can be delivered over the air or embedded to  a camera device and does not require any special hardware or updates.

The softwares support various platforms including Windows Mobile, Brew, Java, Symbian, Nucleus, Android and Linux and handsets include Sony Ericsson, Nokia, NEC, HTC, Motorola, Samsung and LG.

Omniture Extend Test & Target Service To iPhone Apps

Adobe owned Omniture has announced that it is extending its online business solutions to native iPhone applications. Omniture Test & Target will allow marketers improve the performance of their applications with functionality such as A/B and multivariate testing, dynamic content targeting and audience segmentation. Developers will be able to remotely modify content and user experience of their iPhone applications in real time directly from the Test & Target online console.

Other options available for developers for better results from iPhone applications include testing and fine tuning of registration, lead generation forms and payment options and content targeting and prior application activity. Later in the year Omniture will extend Test & Target services to native Blackberry applications also.  Adobe had acquired Omniture for approximately $1.8 billion on a fully diluted equity value basis in October 2009. (Release)

Red Bend Software Launches Mobile Software Management Client vRapid Mobile

Red Bend Software,a mobile software management firm, announced the launch of vRapid Mobile software management client, which will allow mobile service providers to manage any types of software and application on smartphones to deploy new revenue generating services and features to the installed base. The client also lets service providers monitor inventory across open OS smartphones like Android. Other features that the client offers to service providers are deploy application packs to unlocked handsets, provide new services to existing subscribers without depending on handsets replacement cycles, install and manage revenue generating applications and provide OS updates for new features and improvements. The software management client can be downloaded to the handsets or pre-installed by a device manufacturer or platform owner.

Bitstream Upgrades Mobile Browser BOLT

Software development company Bitstream Inc. anounced a new version ofBOLT mobile browser with new features and enhancements. The new features in BOLT 1.7 include Twitter integration, Spanish and Russian language support, better download manager, more streaming video features and widget support. Other features include keypad shortcuts and scale text and images without having to use zoom presets. The new browser also comes with automatic socket support connections and upgraded dowmload manger which supports multiple simultaneously downloads as well as pause and restart active downloads. A light version BOLT Lite of the mobile browser is also available. The company claims that BOLT has over 4 million users, streamed 135 million minutes of video, served more than 512 million pages and more than 132 terabyte data download.

Tjat Systems Showcases Mobile Messaging Widgets

UK based Tjat Systems will be showcasing its mobile messaging widgets on Plaza Mobile Internet in the Qualcomm booth at the World Mobile Congress. Qualcomm’s Plaza Mobile Intenet allows publishers and developers like Tjat to develop widgets quickly and easily using open Web standards and tools.

Aava Mobile Launches Fully Open Mobile Device

Aava Mobile launched fully open mobile device for next generation smartphones and tablets. System manufacturers and Carriers can customize both hardware and software and the reference design is based on Intel’s Atom processor base platform, Morrestown, designed for handheld, smartphone and tablet devices.

The mobile device supports Linux based Moblin 2.1 and Android operating systems and MeeGo in the future. Other features of the device include Extended touch screen (full A cover – front cover is touch sensitive) with haptics/vibra feedback, front facing HD camera, 3G, GPS, Wifi etc.

ST-Ericsson And ARM Partner To Improve Android Performance On U8500 Platform

ST-Ericsson and ARM announced their ongoing joint development to optimize Android to take advantage of Symmetric Multi Processing while on the ST-Ericsson U8500 platform. The U8500 platform uses a dual core ARM Cortex-A9 MPCore processor. The platform claims to improve multitasking and peak performance with low power consumption of Android handsets.

Related:
MWC 2010: Advertising & Analytics: Telenity, Omniture, Shazam, mOcean, OpenWave
MWC 2010: Intel & Nokia Merge OS-Meego; Symbian^3 Devices In Q3
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Updated MWC 2010: Apps Alliance, Bada, Adobe, Navteq, Contactless Payments & More