UTV owned gaming company Indiagames has inked a deal to power games on Reliance BIG TV DTH. Indiagames will make available eight games on BIG TV DTH, for a subscription fee of Rs. 30 per month.
According to our sources, both the platform and some of the content for the service will be via a tie-up between Indiagames and Oberon Media (which owns PixelPlay), which has the ability to deliver to four platforms: PC, Mobile Interactive TV and Retail. This means that Indiagames would also be able to also deliver their own games to the DTH platform. Some of the games being launched include Super Collapse, Space Moodies and
Indiagames also owns licenses for games for movies like Kaminey and Ghajini, so should be interesting if you have more contextual games on DTH. Oberon also owns leading casual games company iPlay, among the larger casual games publishers in the world.
Currently, the games available on most DTH services are quite basic, so to bring high quality casual games to the platform is an improvement, in terms of experience. What DTH lacks, though, is the permission for a return path, which would enable multiplayer gaming between TV users, for a leaderboard, contests etc. Why has the government blocked interactivity on DTH?