(By Preethi J & Nikhil Pahwa) Digital entertainment company Hungama is set to launch its content subscription service, offering consumers access to music and Bollywood-related content like wallpapers and ringtones. Hungama has fallen a tad short of its goal to "reincarnate as a complete entertainment portal with some mind-altering deals". Unlike the deployment the company did for BSNL earlier this year, Hungama.com does not feature Flash-based games. It does not offer wallpapers for desktops, a lounge where users can discuss latest movies, nor any particularly striking social features - what it is is a shop, period. The site has ensured most of the basic amenities are available such as a search, ratings & reviews, a playlist (called wishlist) and a shopping cart; it has also added a few extra touches in the form of a preview for songs (radio and lyrics sites such as Songfacts.com offer a similar button that streams songs); video previews are 30-second clips. It also has a news section, where BollywoodHungama.com is being streamed. Its showcase window for songs is a blatant imitation of music player iTunes' cover flow, which lets you elegantly slide through album covers of songs. Since it is the first site to offer Indians legal music and video downloads, it will be interesting to observe what traction it receives. Content, Formats, Lyrics, Discovery Hungama.com's library has over 100,000 music tracks, dialogue snippets & ringtones, 20,000 videos and 50,000+ mobile wallpapers. Besides Bollywood, it includes regional content from 8 film and music industries…
- RBI increases UPI and recurring transaction limits for certain categories December 8, 2023
- The Quantum Hub discusses concerns on age verification and children’s data processing under India’s data protection law December 8, 2023
- India’s central bank to set up cloud facility for financial sector December 8, 2023
- Navigating the Complexities of Open Source AI: Insights from Carnegie India Summit December 8, 2023
- Supreme Court Dismisses Plea by Foundation for Media Professionals on Internet Shutdowns December 8, 2023
MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.
Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...
Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...
RBI Deputy Governor Rabi Shankar called for self-regulation in the fintech sector, but here's why we disagree with his stance.
Straw man fallacy: IT Ministers’ defence of government exemptions in data protection law misses the point
Both the IT Minister and the IT Minister of State have chosen to avoid the actual concerns raised, and have instead defended against lesser...
The Central Board of Film Certification found power outside the Cinematograph Act and came to be known as the Censor Board. Are OTT self-regulating...
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
Twitter takes down tweets from MP, MLA, editor criticising handling of pandemic upon government request
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...