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RoundUp: UTV’s Ignition Launches Games; Apple India New MD; ATC Buys XCEL; BSNL

UTV Launches 3 Games At E3 - UTV New Media's subsidiary Ignition Entertainment has launched three new console games - War Devil , Reich and El Shadai at the Electronic Entertainment Expo. The group is investing Rs. 150 crores into gaming this year, Business Standard reports. Ignition's offices in London, Tokyo and Florida are churning out these games which are targeted towards the global market. Ronnie Screwvala, founder and CEO of UTV has remarked that the market in India for these games was "insignificant", which we agree - console gaming is still a young market though Sony and Microsoft have been promoting PlayStations and Xboxes, their high prices have been a barrier. Mobile gaming is more popular in the country and hence the company has decided to focus its Indian gaming subsidiary Indiagames on the segment. Meanwhile the third gaming subsidiary, True Games, has scheduled a July launch for its first expansion to the recently launched massive multiplayer online role-playing game (MMORG) Warrior Epic which it released in May. Apple India MD Quits - Tom Preising has replaced Alok Sharma as Apple Computer’s India managing director after the latter quit. Sharma headed the firm for five years and was responsible for growing its operations from $10 million to its current $100 million business and restructuring its distributions. More on CRN. XCEL Sold To ATC For $154M - Telecom infrastructure firm American Tower Corporation has announced the closing of its acquisition of Mumbai-based XCEL Telecom (the link to the company redirects…

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