Navin Mittal, Business Head of People Interactive’s social networking business Fropper is moving on. Mittal told MediaNama that he’s decided to try doing something else – probably his family business of textiles and commodity trading. As yet, he has no plans for the Internet space, though he will visit Fropper offices occasionally.
People Group CMD Anupam Mittal told MediaNama that they’ve “built a strong product team” at Fropper and don’t require a business head to take over. It’s a product driven play, with the product team handling the subscription business, and ad sales with Interactive Avenues. Fropper, unlike Shaadi.com or Makaan.com “doesn’t require a full time position.” Fropper is run by a team of around 9 people, and shares resources with other People Group companies. Anupam Mittal said that Fropper “receives 1.5 million uniques a month”, is profitable, though there was a time when they were investing more than they needed to.