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Airtel Inks Five Year Content Deal With Manchester United

Telecom operator Airtel has inked a five year deal with football club Manchester United, which will allow Airtel customers in India, Sri Lanka and Seychelles access to Manchester United  content on their mobiles, apart from allowing nominated Airtel customers to participate in Manchester United Soccer Schools training sessions, watch Manchester United UEFA Champions League games  Content on offer includes video clips of Premiership matches and UEFA Champion’s League Highlights, Classic Goals and Games of Manchester United, Match Feeds & reports and editorial features. Downloads of Mobile Games, Ringtones, animations, and Wallpapers o Cristinao Ronaldo, Wayne Rooney, Rio Ferdinand, among others will be made available. Airtel also says that Indian consumers will get access to ManUtd's mobile portal  - frankly, anyone can access the portal via http://wap.manutd.com, but since quite a bit of the content there is on sale, it probably means that Airtel will provide…

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Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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