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Pyramid Saimira Quits Gaming; To Sell Subsidiary Aurona; Focus On Core Biz

Faced with the threat of bankruptcy, Pyramid Saimira is selling its subsidiary Aurona Technologies. Bollywood Hungama reports that the announcement will be in the next 10-15 days. No other information about the deal size or new owner are known. Medianama tried to contact PSTL but a company representative said its Managing Director PS Saminathan is unavailable until Monday. The company representative declined to comment. Aurona is a game development studio that has delivered games for Sony, Nintendo, Microsoft XBOX, as well as desktops, websites, arcades and mobiles. It was acquired by Pyramid Saimira a little over a year ago, in January 2008. It is headquartered at London, and has a representative office at Los Angeles and a development centre at Hyderabad. It was originally acquired by Pyramid to gain a foothold in European markets. The company recently launched a PS2 game…

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