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Airtel Restructures: M-Entertainment, M-Commerce Segments; Manoj Kohli, Sanjay Kapoor

In what appears to be a step towards focusing more on value added services, Bharti Airtel has announced the setting up of two new divisions - M-Commerce and M-Entertainment, which the company is looking to develop as additional revenue streams. We do think that this is a good move, since both divisions needs a specialized approach. Also, we think that MChek is may benefit from Airtel's M-Commerce rollout plans. However, Airtel is unwilling to share any more details as of now; on being contacted, an Airtel spokesperson told MediaNama that M-Commerce and M-Entertainment will be two key areas of focus for Sanjay Kapoor, whom the heads of these divisions shall report to. The planning of these divisions is still in the formative stage, and Airtel has declined to comment any further until plans are finalized; nor date was specified for when…

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Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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