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Bebo To Launch in India in March

Social networking site Bebo is entering India in March. Francisco Cordero, GM, Australia and New Zealand, Bebo, made the announcement at FICCI-Frames today. Bebo was launched in 2005 and became one of the largest social networking sites in the UK, Ireland, and New Zealand. It also follows closely behind MySpace and Facebook in US. The site was acquired byAOL for $850 Million in March last year. The company recently launched its Open Mobile programme, which allows operators, handset makers and application developers to create services using Bebo's open API toolkit for its users. Nikhil's Update : Cordero pitched Bebo to content owners at Frames as a Social Media platform, highlighting the difference between having a media component and primarily a networking side. He spoke about publishing TV content on Bebo, mentioning a couple of such shows that Bebo had launched and promoted on their site - with 100% of the revenue going to content owners. When asked about whether Bebo is planning to do content tie-ups in India, he declined to comment, but we wouldn't be surprised if that is in the works. On being contacted, AOL declined to comment on Bebo's plans for India, and potential content tie-ups.

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