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Telecom Operators Outsource Game Deck Management…Finally

Update: An clarification from Real Networks. We're told that Indiagames is adivising them on game deck management as a significant content provider, and not managing the network itself. The error is regretted: "We take this opportunity to  refer to your article in “MediaNama regarding Management of Game section in Airtel Live Portal. Please note that RealNetworks has been managing the Airtel Live portal since almost three years now and currently have a contract dated February 29th 2008 with Airtel to manage the entire Airtel Live portal against certain revenue share. Indiagames is one of the content providers who are providing gaming contents, like over 50 CPs who are providing the contents to various sections/categories in Airtel Live WAP portal. The actual content placement and management is done by our team based in Gurgaon. This is an expert area and RealNetworks has many global references where we have similar arrangement with operators (refer attached list). RealNetworks is a global leader in digital entertainment including mobile VAS and has many patent related to mobile VAS." Original story: Indiagames is managing the Airtel Live game deck Another indication of the trend that Indian mobile operators are loosening their hold over mobile data services: MediaNama has learned from reliable, industry sources that UTV owned Indiagames has been managing Airtel's game deck for the last 3 months. We're also told that gaming has become the largest contributor to revenues from the on-deck portal Airtel Live. However, it's important to note that Caller RingBack Tones (CRBTs)…

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