wordpress blog stats
Connect with us

Hi, what are you looking for?

Info Edge Picks Up 49% For Rs. 20 Crores In Insurance Aggregator PolicyBazaar

Info Edge India (Naukri), a BSE listed online company, has invested Rs. 20 Crores in eTechAces Marketing and Consulting Pvt Ltd, for a 49 percent stake, as per a release.

eTechAces, founded by  Yashish Dahiya (INSEAD, IIM-A, IIT Delhi), Avaneesh Nirjar (BITs Ranchi) and Alok Bansal (IIM Kolkata) runs Insurance aggregator PolicyBazaar.com. Policybazaar allows users to compare insurance products, on the basis of their quality and their price, and allow customers to choose an insurance plan. Monetization is essentially via lead generation for insurance companies.

I’m not sure if PolicyBazaar will be able to offer insurance online, but they can also act as insurance agents and close such deals offline. The earnings from premiums in that case would be higher. From what I know, the insurance business is cyclic, and peaks at the end of the fiscal year, when consumers buy insurance in order to earn tax incentives. That season starts in January, and ends on 31st March.

Other companies in this space include Sequoia Capital funded ApnaInsurance and InsuranceMall.

Disclosure: I have an inconsequential number of shares of Info Edge India

Advertisement. Scroll to continue reading.
Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.



The US and other countries' retreat from a laissez-faire approach to regulating markets presents India with a rare opportunity.


When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.


The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.


In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...


By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

You May Also Like


135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...


Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...


By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...


Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ