We're liveblogging the NASSCOM EmergeOut Conclave (as long as the laptop batteries last). Subroto Bagchi, founder of Mindtree Consulting just finished his keynote speech on Entrepreneurship. Some notes: -- Don't look to change the Survival Rate in the industry, ensure that you're the one survives -- Don't be beholden to a single idea. Ideas will go through a spermicidal process (most will die). -- Your customers will probably not be who you think they are. "When we were 500 people as a company, we thought everyone knows us. We landed up in the US, and no one did. But the great thing about being an emerging company is that you don't know your limitations - you're like a lion cub, and will charge into a pack of hyenas. So I have a presentation at GM, and I asked a gum chewing guy who was heading the purchase department - 'what do you think?' He true cowboy style, he said 'You are so small that a company like GM could chew you and spit you out.' The best thing I could do was launch. You need to remember that your customers will not be who you thought they were. GM may have declined us, but that doesn't mean there are others -- Your products and services are not what you think they are. The world is not waiting to see a movie on a cellphone. -- Business Plans will change: We wrote a business plan, which ran into 29 pages. We…
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At NASSCOM EmergeOut: Subroto Bagchi, Mindtree: Customers, Products Will Change; 60% Time On Sales
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