wordpress blog stats
Connect with us

Hi, what are you looking for?

NDTV Convergence Launches NoGyan.com

I’m not sure of whether this is NDTV Convergence’s tongue-in-cheek take on the news, but NoGyan.com certainly is a bizarre site, aggregating some of the strangest news. Some samples:

— Todays top story: “Sarkozy’s father stages erotic art exhibition
— One story that appears to clearly cover all three ABC (Astrology, Bollywood and Cricket) segments significant to India: “Preity invested in IPL despite astrologer’s warning

The site lives up to its name, and doesn’t provide any useful information, focusing only on the irreverent: “NoGyan brings you the best videos from the Wild Wild Web! Lust, gluttony, greed, sloth, wrath, envy, pride – you’ll find it all here. Enjoy a sinful viewing.” Sinful viewing is certainly a money-spinner on the web, and perhaps that is what NDTV Convergence is banking upon. It does remind me of a blog I used to contribute to – Chiennes Sans Frontieres, though that more of a critique of mainstream media than a collection of bizarre news. CSF II would have a field day, thanks to NoGyan.

While this clearly doesn’t fit into the serious business ventures I usually cover, I’m very intrguided by NoGyan…is this what really works for the Indian audience? One thing is for sure – it certainly is no boingboing.

Follow Up: Why my mom 1.0 hates your web 2.0

Advertisement. Scroll to continue reading.

You May Also Like


Incorrect Border Gateway Protocol (BGP) announcements by Vodafone India’s network had ripple effects on the global internet over the weekend, with many networks facing...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ