In the final half of our interview (Part 1 is here) with Viacom18’s Director, Digital Ali Hussein, he spoke about monetisation, bundling platforms for advertisers, the company’s voice strategy, Mobile ... Continue_Reading

Viacom18 is a joint venture between Viacom and IBN18 Broadcast (IBN18 has a 50% stake in Viacom18), and in India, it manages MTV, Nickelodeon, VH1 and Colors. Earlier, we’d spoken ... Continue_Reading