Viacom18 is a joint venture between Viacom and IBN18 Broadcast (IBN18 has a 50% stake in Viacom18), and in India, it manages MTV, Nickelodeon, VH1 and Colors. Earlier, we’d spoken ... Continue_Reading

Why launch a contest that keeps out potential customers? MTV and mobile operator Idea Cellular have announced the ‘IDEA Mobile Roadie Challenge’, on the lines of MTV Roadies, available to around 38 million Idea subscribers in ... Continue_Reading