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Online travel firm MakeMyTrip has sued rival EaseMyTrip in the Delhi high court for trademark infringement through its use of Google ad-words, the Times...
Online content discovery platform Outbrain has signed its second deal with India.com to deploy Outbrain Engage solution to enhance India.com’s digital strategy and surface...
Times Internet has opened up the tools for creating augmented reality based marketing campaigns for its Alive app to brands and agencies with Alive Studio.
Mobile ad network InMobi has introduced a context-aware interactive video ads platform which aims to allow brands to create an immersive ad experience for its...