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Online travel firm MakeMyTrip has sued rival EaseMyTrip in the Delhi high court for trademark infringement through its use of Google ad-words, the Times...
Online content discovery platform Outbrain has signed its second deal with India.com to deploy Outbrain Engage solution to enhance India.com’s digital strategy and surface...
Bangalore-based digital media company Surewaves says they are targeting national advertisers who want to reach all markets. Rajendra Khare, founder of the company feels...
Fork Media, backed by Rishi Khiani’s Ant Farm*, has introduced two Advertising platforms: Brand Press, which is a native advertising platform, and Impulse, which...
In the time that it took IMRB to launch its Web Audience Measurement (WAM) system for analyzing usage of the Internet in India –...
The $36 million acquisition of Lycos is an all cash deal with the entire stock of Lycos having been purchased by Ybrant Digital. Speaking...