Update 2: Dentsu has informed (pdf) that as per the terms of the agreement, Webchutney will become a wholly owned subsidiary of Dentsu India by 2017. Dentsu also informed that Webchutney has registered ... Continue_Reading

Rammohan Sundaram’s piling on the deals, all right. His newly formed company has now agreed a deal to monetize the entire sales inventory of NLPCaptcha, which is claimed to be India’s ... Continue_Reading

Rediff.com has sold its stake in Adnear (previously known as Imere), a location based company which it had bought a minority stake in, in 2009, for $1.14 million, Rediff.com has ... Continue_Reading

Singapore based online marketplace for media buyers and sellers of outdoor and OOH media, EatAds is expanding its to India with a free-to-list and no commission business model ... Continue_Reading

Online music streaming site Dhingana has launched video roll advertising on its iOS app and will be rolling it out to its Android app soon, reports The Next Web. ... Continue_Reading

Mobile advertising network Vserv.mobi has launched HTML5 rich media ads that has features such as social sharing and A/B testing. ... Continue_Reading

GroupM and Optimystix Entertainment promoted, O4 Digital Media have launched a digital video brand solutions company – MashUp. ... Continue_Reading

Ant Farm, an innovation sandbox founded by former Times Internet Limited* (TIL) CEO Rishi Khiani, has launched its first venture – Fork Media. ... Continue_Reading

Update: Binay Tiwari, Head – Global Marketing & Product at Vserv, informs MediaNama that the deal is for the mobile Internet (and not apps, as we’d expected), but is on a ... Continue_Reading

Publicis Groupe, the French advertising and public relations company has acquired a Bangalore-based technology service provider Neev Technologies for undisclosed amount. ... Continue_Reading

The issue of taxation of International services in India is a tricky one: payments made to services delivered from outside of India’s boundaries do not generate any tax income for ... Continue_Reading

Adways Inc, an affiliate marketing firm listed on the Tokyo Stock Exchange has acquired 13.8% in Indian Internet marketing company VC Internet Media, which operates an affiliate advertising network vCommission. ... Continue_Reading