By the end of November 2008, Indias wireline subscriber base had declined by 0.17 million (0.44%) to 38.05 million, and its broadband base had grown to 5.28 million, an increase of 230,000 connection at 4.55%. The wireline-to-broadband conversion rate was at 13.88%.
(Charts in this post: Broadband connections and conversion, Mobile operator subscriber growth and marketshare, Statewise [...]
The Government of India has released a statewise list of broadband subscribers in India, as on 31st October 2008. We compared the numbers with those for around a year ago, which were released in March 2008.
Important: Please note that this does not include the number of dialup Internet users in India, which at last count, [...]
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Editors Picks
– At the 3G India Forum, Rajat Mukarji, Head of Corporate Affairs for Idea Cellular spoke about how mobile operators need to adjust to the 3G environment. It appears their approach will involve more of direct marketing than mass marketing, also focused on reducing the cost of rollout and handsets. [...]
India has announced a timeline for the selection of a company to manage Mobile Number Portability (MNP). The tender document has been made available online, and the successful bidder will be announced by 5th February. A maximum of two companies will manage MNP for a period of 5 years, each with a separate zone of [...]
In October 2008, India added 10.42 million wireless subscribers - up from 10.07 million added in September. The wireless subscriber base is now 325.73 million, up from 315.24 million at the end of September. Importantly, and as expected, India crossed the 5 million Broadband connections mark, ending October with 5.05 million Broadband subs, up 150,000 [...]
Editors Picks
– IMRB is planning to launch their Audience Measurement system, eying a market opportunity of around $1 million a year from India. A much needed initiative, given that Comscore is not reliable. Publishers and Media Planners are interested, but we wonder if, given the market scenario, they’ll pay. The pilot should end by mid [...]
This should be particular interest to Media companies - Telecom major Alcatel-Lucent has filed for a patent in India, for contextual advertising on IPTV networks. Since advertising will be delivered to the screen over the broadband network, it gives them the opportunity of contextualizing ads based on location, personal TV viewing habits etc. The ads [...]