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BloombergQuint will use Quintype’s platform for publishing news content

Multimedia news portal BloombergQuint will utilize Quintype’s publishing platform for it’s yet to be launched news website through a partnership between both companies, reports mediapost. BloombergQuint will use Quintype’s platform to publish multimedia news content across financial news category, especially for live event reporting, added the report. Quintype provides a cloud-based publishing platform for independent publishers and organizations with in-built features like data analytics, advertising, e-mail & social media marketing, customizable themes & styles, etc. Currently, the platform claims to have 13 different publishers using it, which includes The Quint, SWARAJYA, Climate Desk, among others. Note that BloombergQuint is a co-branded TV news channel, which was announced in March this year through a partnership between Bloomberg, and Raghav Bahl owned The Quint. At that time, the companies said it would invest Rs 100 crore in the venture, with 74% of the stake held by Raghav Bahl and 26% by Bloomberg. The agreement will last for 10 years. Recent appointments at BloombergQuint The venture is expected to launch a T.V news channel and a multimedia website in the coming months, while it looks to compete with the likes of Network 18, ET NOW, NDTV Profit etc. For this, BloombergQuint has made some hires in the editorial and marketing sections: Last week, it appointed Saket Saurabh as Business head for digital and marketing operations. Saurabh joins the news channel from #fame India, a live streaming platform, where he served as the CEO for the last two years. Earlier in June, BloombergQuint also…

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